To market, to market, to sell a fat pig

Asia is home to more than half a billion pigs that provide food security and livelihoods to the majority of its rural population. Demand for pig products is soaring, but markets are consolidating. Will smallholder pig producers be able to participate or are they likely to get squeezed out?

The ubiquitous pig is a familiar sight in Asian villages in non-Islamic countries where it mingles with other small stock such as poultry and goats and with large stock, like buffalo and cattle, raised by households in mixed crop-livestock systems where livestock are an important source of cash to meet household consumption needs due to the seasonal nature of crop production.

The demands for and domestic supply of pig meat have been increasing steadily as a result of rising incomes, increasing human population, domestic market liberalization, increasing demand for livestock food products and urbanization.

Pig meat and byproducts

Pig meat provides an important source of protein and other nutrients; it is especially rich in thiamin (vitamin B1) which helps the body metabolize carbohydrates and fat to produce energy, and is also essential for the functioning of the heart, muscles, and nervous system. Thiamin deficiency is common in low-income populations with diets high in carbohydrates and low in thiamin (eg milled or polished rice). Beriberi, the disease resulting from severe thiamin deficiency, was described in Chinese literature as early as 2600 B.C. Breast-fed infants whose mothers are thiamin deficient are vulnerable to developing infantile beriberi.

Byproducts of pig production also provide important inputs in crop production in the form of fertilizer, thus also providing an efficient way of nutrient cycling to reduce environmental pollution.

 

Demand for pig meat continues to increase
Given the rising income and rapid urbanization that the region has been experiencing during the past decade, consumption patterns have also shifted towards more protein-based diets, specifically animal-source diets. Pig meat has traditionally been the most preferred meat in diets in South East Asia, and recent major outbreaks of Avian Influenza have induced a move from poultry meat to pig meat.  This, plus the relatively high population growth rates in the region, as compared with the rest of the world, will engender higher demand for pig meat in the coming years, with subsequent implications on the region’s ability to meet this surge in demand and to meet it in the most efficient and equitable manner.  Even in countries not normally associated with pig production, such as India, pig meat consumption is increasing and has traditionally provided a source of meat and livelihoods to many millions of people in tribal communities. Recent trends in demand for quality and food safety are also shaping the way the food supply chain is reorganizing to accommodate these market requirements.

Two key development policy questions thus emerge, namely:
(1) who will supply the demand requirements for pig meat in the region? and
(2) will smallholder producers be able to remain competitive in the changing market for pigs and pig meat?

ILRI’s pig research agenda has been shaped by these development policy issues and is aimed at providing evidence-based policy options to inform the policy debate on pro-poor livestock development in the region.  Specifically, ongoing work with national partners in the region are largely focused in improving competitiveness of smallholder pig producers in the context of changing demand for pig meat, and include among others an investigation of viable institutional arrangements that will enable smallholders to become active participants in the emerging supply chain for pigs and pig meat that are increasingly driven by consumer preferences for quality (lean meat) and safety (hygienic, chemical free), as well as niche markets for traditional quality attributes that are priced at a premium by high-income, urban consumers including special export markets, e.g., organically raised, local breed pigs.

Smallholder pig producers are constrained to effectively respond to changing market demand due to a number of factors, foremost of which is the lack of adequate resources (physical, human, financial, and social), and more importantly the prevailing bias in the policy environment that is stacked against smallholders. There is no denying that in order to meet the increasing demand for pig meat that production has to increase and in an efficient manner. This can only be feasibly done by modernizing the livestock sector through use of modern technology in all aspects of the production systems, e.g., breed, feed, animal disease control.  It is also unavoidable that policymakers usually equate modernization with large-scale industrial systems, following the models from the West. However, history shows that the Western models have also created second-generation problems that are related to important issues such as climate change and environmental degradation.  Thus, Asia could benefit from these economic development miscalculations by following a more sustainable and equitable path by ensuring that policies that will be put in place should be aimed at generating public good outcomes.

Overview of ILRI’s pig research in Asia
Improving the Competitiveness of Pig Producers in an Adjusting Vietnam Market
Many of Asia’s poor and marginalized populations keep backyard pigs in remote regions from Northeast India, Cambodia and Vietnam. ILRI is furthering its work with partners to improve the competitiveness of these smallholder pig producers in the face of rapidly increasingly demand for pig meat so that they can participate in the emerging supply chains for pigs and pig meat that are increasingly being driven by consumer demands. There are also opportunities to exploit niche markets for organically raised local breeds for poverty reduction. This project is funded by the Australian Center for International Agricultural Research (ACIAR).

Improving the pig and pig market chain to enable small producers to serve consumers needs in Vietnam and Cambodia
This project is looking at the existing and potential market opportunities that can be feasibly accessed by smallholder pig farmers. Large farm/processors tend to capture high-end markets that pay premium price for quality products, while smallholders have limited access to such markets. This trend limits the livelihood opportunities of many smallholders, especially women. This project is EU-DURAS Project grant funded.

Northeast India pig systems appraisal
The expected outcome of this project is to find viable options for improving productivity of traditional pig systems to respond to increasing demand for pig meat in Northeast India. This project is funded by ILRI and the Government of Assam.

Contract farming for equitable market-oriented smallholder swine production in Northern Vietnam
This project seeks to characterize and quantify the true costs and benefits of contract farming of pigs in Northern Vietnam to identify a set of policy and intervention options that will facilitate and promote profitable market-oriented livestock farming partnerships and to understand the barriers that prevent the poor from participating in contract farming and other similar marketing arrangements. The project is being carried out in three provinces in Northern Vietnam that supply Hanoi market with slaughter pigs. This project is funded by Food and Agriculture Organization of the United Nations (FAO) Pro-Poor Livestock Policy Initiative (PPLPI).

Sweet potato pig systems

While demand for livestock products is increasing in China and other Asia countries, livestock research can help mitigate the impacts that increasing demand will have on small scale producers. With rapid change, knowledge about how to adapt farming systems is essential. Pig production accounts for four fifths of total meat production, however there are many challenges ahead including how to feed the increased number of livestock and the impact on natural resources. Mixed farming systems that integrate crop and animal production form the backbone of small-scale Asian agriculture. From 1999 to 2004, the Africa-based International Livestock Research Institute (ILRI) collaborated with the Sichuan Animal Science Academy, the Yunnan Beef Cattle and Pasture Research Center, and national agricultural research systems in four Southeast Asian countries in a Crop-Animal System Research Network (CASREN), funded by the Asian Development Bank (ADB). ILRI worked with the International Potato Centre (CIP) and Chinese partners to employ a livelihoods approach to enhancing smallholder pig production in Sichuan through improved pig feeding with ensiled sweet potato vines and roots. The extra biomass that farmers have been able to conserve has radically changed the pig production system. After harvesting, the vines are wilted to reduce moisture content. The roots and vines are then chopped, mixed with supplements and stored in airtight plastic bags, providing a nutritious feed that can support pig herds for up to nine months of the year. Improved feed has also allowed farmers to keep high-yielding cross-bred pigs, replacing much smaller and slower growing scavenging pigs that spread zoonotic, diseases such as cystercercosis. Other improvements have also been observed, including better husbandry practices, animal housing, and use of feed supplements and drugs, and these have increased the weight of pigs and greatly raised farm income. The success of CASREN’s work in Sichuan, where many farm households more than doubled their incomes by adopting CASREN potato silage technologies, has led the CGIAR System-wide Livestock Program (SLP) to fund related research within China and Southeast Asia.

New strategy for pro-poor dairy development in Assam

ILRI and partners recently unveiled a new action plan to help the poor in Assam improve their livelihoods through the dairy sector.

Assam is located in the far North-East corner of India and shares its borders with six Indian States and two countries. The majority of milk is produced by rural smallholders using indigenous cattle and buffalo, but productivity is low in comparison with other States in India. Further, most milk is marketed through traditional and informal channels, estimated at 97% of locally marketed milk, compared to some 80% nationally.  In spite of these constraints, Assam displays strong production potential and inadequate milk supply, so there are many opportunities to grow the dairy sector and help the poor improve their livelihoods.

In 2005, the International Livestock Research Institute (ILRI), was invited by the Directorate of Dairy Development (DDD) of the Government of Assam, to collaborate in a comprehensive study on the dairy sector in Assam to identify opportunities to boost the milk sector and improve the livelihoods of smallholder producers.

About Assam

Assam is situated in the far, North-East corner of India. The total geographical area of the State is 78,438 sq kms which accounts for about 2.4% of the country’s total geographical area. In 2001, the population of Assam stood at 26.64 million – representing 2.59% of the total population of India.

The percentage of poor in Assam is the highest among the seven sister States of the North East. Around 36.09% of the State’s population continues to live below the poverty line, a figure considerably above the national average of 26.1% (1999-2000). There is a rural-urban divide: four out of ten people in rural Assam are likely to be below the poverty line, while in urban Assam, the incidence is less than one in ten.

Cattle constitute the largest livestock group followed by goats, pigs and buffaloes. Livestock in Assam are mainly indigenous breeds but the average productivity is poor in comparison with other States of India. The production of milk in Assam in 2002-2003 was estimated at 773 million litres as against 750 million litres in 2001-2002 indicating a nominal increase of 3.06 per cent over.

Action plan presented to stakeholders
On Wednesday 30th May, ILRI and the DDD presented their findings and a draft action at a final stakeholders’ meeting in the Assam capital Guwahati convened by the Assam Minister for Animal Husbandry and Veterinary, the Hon. Khori Singh Enghti. The action plan is based on surveys of 1500 consumers, 600 traditional and formal market agents and 3000 dairy producers in eight districts of Assam. It also includes an analysis of the successes and failures in the formal sector in Assam and an analysis of the quality and safety of milk and dairy products in both the traditional and formal sectors. The data were gathered and analyzed in collaboration with local partners in Assam.

New Strategy for Pro-Poor Dairy Development

Assam Action Plan Highlights

Demand outstrips supply
The report found dairy production to be a feasible option for raising incomes and improving livelihood opportunities, particularly for the rural poor. According to Steve Staal, ILRI’s markets theme director, ‘Our study shows that there is a huge gap between demand and supply. To meet the demand, which is mostly for good quality raw milk, dairy interventions that address productivity, access to livestock services and markets, and improved milk quality in the traditional sector, would result in more income and more employment for rural smallholders.’

Improved productivity and increased production essential
Besides large market potential in rural Assam, the survey also found many farmers expressed a desire to become involved in increased marketed milk production, but low milk yields and lack of a basic marketing infrastructure were identified as major obstacles. The action plan highlights opportunities to increase farm-level production and productivity through improved animals such as cross-breeds, improved fodder and feed technology, and by providing access to livestock services. The action plan also incorporates actions to provide smallholder access to reliable markets to absorb more milk at remunerative prices. The government of Assam have already made efforts to bring smallholders into collective market mechanisms, but marketing of milk through the processed milk channel remains relatively insignificant and smallholders receive little remuneration.

Pro-poor interventions critical
The plan highlights that dairy systems in Assam may be too diverse to have a singular policy thrust. It states: ‘We need to recognize such diversities of the system and place them within pro-poor dairy intervention designs and enable poor households to take part in the process.’

According to the report, no dairy development is possible in Assam unless it addresses the problems faced by the traditional sector. Most of the milk consumed in Assam is ‘raw’ unpasteurized milk supplied by smallholders. The survey found that demand for pasteurised milk was low and its consumption was limited almost entirely to urban areas. Staal emphasised the need for an inclusive plan ‘Any development plan that focused mostly on pasteurised milk is unlikely to yield the desired results. The idea is not to have a parallel competitive system to beat the traditional sector but to strengthen the existing system and help build a blend of modern infrastructure and professionalism.’

Quality standards to be raised
The report also highlights the need to raise quality and hygiene standards. According to Delia Grace, an epidemiologist and food safety specialist at ILRI, ‘Most of the samples analysed did not meet general bacteriological quality standards causing a potential risk to human health. There is an urgent need to create awareness among farmers and distributors to address the problem.’ The report suggests taking immediate steps to provide training packages to milk farmers and distributors and to raise awareness among consumers that all ‘raw’ milk should be boiled before consumption – a practice that is generally followed in Assam.

Assam action plan soon ready for implementation
According to Iain Wright, ILRI’s representative for Asia ‘the report was well received by stakeholders and we are currently incorporating their comments. The final action plan will be released within a month.’

ILRI Assam Dairy Project Staff

Liza and Patro

The collective power of smallholder farmers

Kenya's new Dairy Development Policy aims to bring Kenya's estimated 39,000 informal milk traders into the formal sector.

BBC World Service began to broadcast a Kenya dairy story on 6 April 2006, the same day Kenya’s Minister for Livestock and Fisheries Development, Joseph Munyao, presented a new Dairy Development Policy in Nairobi – the final step before the new Policy and accompanying Dairy Development Bill are presented to Kenya’s Parliament.

Kenya’s new Dairy Policy now broadly reflects the approach the International Livestock Research Institute (ILRI) and its partners have advocated over the past several years – the need to engage with and develop the country’s hugely important informal milk market, which provides a livelihood to an estimated 1.8 million smallholder households.

The new Dairy Policy now clearly acknowledges the role of the informal market actors in the development of the sector. The policy states that it will ‘facilitate the transformation of the informal milk trade towards formalisation’. Specific measures mentioned include development of low-cost and appropriate technologies for small investors, training programmes on safe milk handling, efforts to improve the standards of milk processing in the informal sector, provision of incentives for improved milk handling, and establishment of a supportive milk dealer certification system. The Dairy Policy also announces that the Kenya Dairy Board functions will be streamlined and steps will be taken so that the Board regulates itself and is managed by its stakeholders.

The new Dairy Policy is a huge step forward in a struggle that has been ongoing since 1998, when Kenya’s big milk buyer (Kenya Co-operative Creameries) went into liquidation. Various attempts were subsequently made to oust smallholders from the market, including media campaigns advising that unpasteurized (‘raw’) milk was unsafe and should not be consumed. The BBC Kenya Dairy Story, broadcast on its World Service, tells how the smallholders, supported by ILRI and partners, fought back, and how they are now being brought into the formal milk market. The Kenya Dairy Story was broadcast from 6-13 April 2006.

Small is Beautiful – The Kenya Dairy Story
Kenyans love their milk. Most of the 4 billion litres consumed there each year is produced by smallholders with a couple of cows, and sold house-to-house by thousands of street hawkers and doorstep milkmen. But this whole milk business was under threat. In the third edition of the One Planet series (on BBC World Service) which is sharing small business success, Susie Emmett discovers how the farmers and traders fought back to keep the milk flowing.


Listen to a recording of the BBC World Service broadcast produced by WRENmedia.

Note: The latest numbers

Some of the numbers quoted in this BBC World Service broadcast ‘Small is beautiful’ have been obtained from much earlier estimates. These figures, however, grossly understate the true size and extent of Kenya’s milk sector. SDP has provided recalculated figures, which more accurately reflect the picture in Kenya today.

1. Smallholder dairy farms recalculates to be 1.8 million (up from 800,000)

The estimated 800,000 smallholder farms has been widely cited for many years, during which time Kenya’s population has grown significantly. SDP recalculates the number of smallholders to be 1.8 million.

2. Milk hawkers recalculated to be 39,650 (up from 30,000)

SDP recalculates the number of small milk vendors in Kenya to be 39,650.

3. Number of dairy cattle recalculated to be 6.7 million (up from 3 million)
There are concerns about the reliability of the official cattle figures for Kenya; no livestock census has been conducted for decades and the methods used to estimate cattle numbers are imprecise. A conservative estimate of the size of the national dairy herd using detailed SDP survey data suggests that there are about 6.7 million dairy cattle (2.7 million high grade and 4 million crosses) owned by 1.8 million rural smallholder farms mainly in the Kenyan Highlands. This projected cattle population is more than twice the officially reported figure of 3 million for the national herds.

4. Total milk produced recalculated to be 4 billion litres per annum (up from 3 billion)
Based on SDP’s recalculated cattle projections above, SDP recalculates total milk production in the rural highlands to be an estimated 4 billion litres per annum.

5. Annual consumption of milk recalculated to be 145 litres per person (up from 100 litres)
SDP recalculates annual milk consumption by Kenyans to be 145 litres per person, making Kenyans amongst the highest milk consumers in the developing world. The rural areas have an estimated population of about 14.5 million people. Assuming that the estimated 9.6 million people living in the urban areas mainly depend on milk from the high potential areas, and that 13 percent of production goes to calf feed or spoilage loss, milk availability from the highlands was estimated to be about 145 litres per person per year. Previously, milk consumption in Central and Rift Valley provinces, which are important milk production areas, has been estimated to be between 144 and 152 litres per person per year.

Source: SDP Policy Brief No.10.

Highlights from the Kenya Dairy Story broadcast by BBC World Service:
In Kenya, a knock on the door means the milkman is here – today as everyday – delivering fresh raw milk to one of his many grateful customers. “I like this milk because this one comes daily, and it is fresh and good, that’s why I like it” says one of his customers.


This milk vendor serves approximately 60 customers, and sells approximately 100 litres of raw milk, each and every day. In Kenya, more than 30,000 milk hawkers [recalculated in August 2006 to be 39,650] are out daily on their bicycles or pushing carts to deliver nutritious milk from 800,000 small dairy farms [recalculated in August 2006 to have risen to 1.8 million].

Despite all its success, this whole wonderful milk business was under threat. The government here, as in so many countries, decided that small-scale farmers and traders couldn’t supply milk as safely as large farms and dairies. So, how come the hawkers are still in business, as are the smallholder dairy farmers whose milk they sell?

Kenya has three million improved dairy cattle [recalculated in August 2006 to have risen to 6.7 million] – that’s the largest dairy herd in Africa – and most of them are on small farms. Almost half the three billion litres of milk they produce are sold direct from small farms to households nearby. So the question is, can smallholder farmers produce clean, safe milk? Research by ILRI and others says yes – and changed lives because of it.

But what about that other all-important business criteria: efficiency; are the smallholder dairy farmers here in Kenya efficient? Steve Staal, agricultural economist at ILRI, says research shows smallholder dairy farmers are actually very competitive. ‘Indeed, small-scale mixed crop-and-livestock production is likely to be a more sustainable way to intensify agricultural production in environmental terms than large-scale industrial livestock production’, says Staal.

The biggest threat to smallholders came a few years ago when the one big buyer in Kenya – The Kenya Cooperative Creameries – went bust. Government policies did not recognize the small-scale operators and thus they were deemed to be operating illegally. Amos Omore is part of the team at ILRI trying to boost dairy incomes for the poor. He remembers how big dairy business was not going to let Kenya’s 800,000 [1.8 million] new milk entrepreneurs get in their way. It was a clash between big and small.

Kenya’s official ban on milk hawking was based on the milk not being safe. The nation’s newspapers carried many such stories. In the face of this scare-mongering, researchers got researching. David Mwangi at the Kenya Agricultural Research Institute (KARI), says that the public health risks being talked about were minimal – ‘almost not there’.On average, Kenyans drink 100 litres of milk a year, [recalculated in August 2006 to be 144–152 litres of milk a year] making them among the highest milk consumers in the developing world. But they don’t drink milk as it comes. ILRI’s Omore says the research showed that most consumers boil fresh milk before drinking it, which makes it as safe as pasteurized milk.

Gathering this evidence was a huge step. Using that evidence to change policy and mindsets was another.


KARI’s Mwangi says, ‘We worked with advocacy groups and hosted a high-profile meeting. And we had facts to table there.’ This research helped lead to the Kenya Dairy Board approving training for smallholder milk producers and traders. That’s important: most members of smallholder dairy cooperatives depend on their milk money to educate their children. Furthermore, easing restrictions against small traders helps poor customers because of the price of processed milk is beyond the means of most poor people here.’

John Kutwa, a former ILRI technician in the dairy team, says that ‘small’ characterizes most of Kenya’s milk business. ‘It’s small farmers selling to small traders and processors who deliver to small (poor) consumers.’


ILRI’s Amos Omore has been battling on behalf of smallholder milk producers and sellers since their troubles began. And he’s battling still. ‘Right now the policy environment has shifted towards small-scale traders’ he says. But the change is not yet complete. Small businesses are important but often overlooked.

‘Changing policies takes time’, he says, ‘and so does changing attitudes. In this country in the 1960s and 70s, it was always assumed that development projects should be “mega” to achieve some quantum leap in development. But if you look at development holistically – in terms of employment, in terms of nutrition, in terms of cash flow – these are the stepping stones that allow people to move from one living standard to the next. Small is beautiful!  Small should not be sacrificed at the altar of large-scale businesses that often fail.’

BBC World Service features Kenya’s dairy story

The third edition of the BBC World Service series Small is Beautiful will be broadcast on Thursday 6th April and this week looks at Kenya's highly successful informal dairy sector.
 
The BBC series is examining the future of small business and which types of businesses will survive in the long term. In a world that seems to be dominated by big corporations, will it be the big businesses that produce high quantities at least cost that will survive, or the smaller ones?

The series Small is Beautiful takes its inspiration from a book published thirty years ago by the famous economist E.F. Schumacher. In his book, “Small is Beautiful”, Schumacher argued that small business is better for people, better for national economies and better for the environment.

This week you can hear about Kenya’s thriving milk industry. The programme will be broadcast at 09.30 and 17.30 on BBC FM in Nairobi on Thursday 6th April, or you can listen online at the BBC website from 10.06 GMT Thursday 6th April. http://www.bbc.co.uk/worldservice/programmes/one_planet.shtml

Previous broadcasts in the BBC World Service Small is Beautiful series looked at the producers of Parma Ham in Italy and banana producers of the Caribbean.

Key drivers of the informal dairy sector in Kenya
Kenyans love milk! They consume more of it than almost anyone else in the developing world. On average, each Kenyan drinks about 100 kilograms of milk a year, four times the average for sub-Saharan Africa. Most of the milk bought is raw milk supplied by the informal dairy sector. Mostly because of higher price, processed pasteurized milk is consumed in much smaller amounts, except in Nairobi. Studies indicate that the formal market will grow only as household incomes increase. Thus, the informal market is likely to predominate for many years to come, as it is driven by demand from mostly poor consumers.

There are several reasons why raw milk is so popular in Kenya:

  • Raw milk is 20 to 50 percent cheaper than pasteurized milk, as its supply involves fewer costs
  • Many prefer the taste and high buttermilk content of raw milk
  • Raw milk can be sold in variable quantities, allowing even very poor households access to some milk
  • In areas where transport is poor, it is often easier to find a farmer with a cow than a shop with packaged milk
  • It is traditional that raw milk is boiled before consumption, and consumers feel justifiably that simply boiling raw milk removes most health hazards.

ILRI and partners recognise the roles played by both the informal and formal dairy sectors and have long been advocating for policies that support the harmonious coexistence of the two sectors and their further development in the medium term, while aiming for growth in the formal sector in the longer term.

The Kenya Smallholder Dairy Project
The highly successful Kenyan Smallholder Dairy Project (SDP) was jointly implemented by the Ministry of Livestock and Fisheries, the Kenya Agricultural Research Institute (KARI) and the International Livestock Research Institute (ILRI). SDP carried out research and development activities to support sustainable improvements to the livelihoods of poor Kenyans through their participation in the dairy sub-sector. Learn more about Kenya’s unique dairy industry through a series of briefs produced by SDP.

SDP Policy Brief 1
 

SDP Policy Brief 2
 

SDP Policy Brief 3
 

SDP Policy Brief 4
 

SDP Policy Brief 5
 

SDP Policy Brief 6
 

SDP Policy Brief 7
 

SDP Policy Brief 8


SDP Policy Brief 9
 

SDP Policy Brief 10

SDP was led by the Ministry with primary funding from the UK Department for International Development (DFID). SDP worked with many collaborators, including government and regulatory bodies, the private sector and civil society organizations. By combining the research capacity of KARI and ILRI with the experience and networks of the Ministry, SDP provided high-quality and wide-ranging research information to support smallholder dairy farmers, market agents, stakeholders and policy-makers from 1997 to 2005.
For more information go to the SDP website at www.smallholderdairy.org

ILRI research in the Nile Basin, Ethiopia and Sudan

At a meeting of the CGIAR in Morocco last December, ILRI reported on community-focused research in Central and Western Asia and North Africa to improve agriculture, water, ruminant health and market opportunities for poor farmers and marketers.

Nile Basin Region

Improving Livestock Water Productivity in the Nile Basin

Sudan Region


Improving Small Ruminant Health and Market Opportunities for Smallholders in the Near East and North Africa


Ethiopia


Improving Agricultural Productivity and Market Success of Ethiopian Farmers